I have worked in the digital space for 10 years combining multinational and start-up projects. Some of my work includes:

  • Co-founder and Product Director at Caeli (eCommerce, Remote)

  • Product Manager at Keepler (NY, USA)

  • Product Consultant at Keypath Education (Melbourne, Australia)

  • Strategic Product Manager at Hewlett-Packard (Barcelona, Spain)

  • Mobile Product Manager at Hewlett-Packard (Barcelona, Spain)

Hello!

I'm a Product Consultant and Business Designer guiding companies and entrepreneurs to create products, services and experiences that really connect with their customers. The technique I use is called Business Design (which means using Design Thinking to design the whole business) but most people don’t know about it!

My magic recipe involves two ingredients: testing testing testing (yes, triple testing!) and knowing your customers inside out. Testing will help you solve your main challenges fast, and knowing your customers will guide your daily decisions.

I am also the co-founder of a home decoration brand and the founder of a wellness community. I love all things related to wellbeing, philosophy, art and design.

Experience

  • Executive Master in Digital Business @ Esade Business School, Barcelona (2014)

  • Strategic management of innovation, digital trends and entrepreneurship @ Santa Clara University, Silicon Valley (2014)

  • Five-year undergraduate and Master in Management program @ Esade Business School, Barcelona (2006 - 2011)

  • Exchange Program: intensification in International Marketing @ University of British Columbia, Vancouver, Canada (2011)

Education

  • Blockchain, Web3 & AI Education (SheFi, 2023)

  • Building a Human-Centered Business​ (IDEO, 2020)​

  • Design Sprints Facilitator​ (AJ&Smart, 2020)​

  • Product Management for Tech Companies (General Assembly, 2019)

  • Circular Economy (TU Delft and the Ellen MacArthur Foundation, 2018)

  • Scrum Product Owner (2017)

Certifications

Catalan, Spanish, English & French

Languages

I traveled the world for a year to learn about other cultures while working on a personal project. After that, I settled up in Melbourne, Australia, for one more year.

I am a proud executive member of Dreamers & Doers, a highly curated, female-focused collaboration and co-mentorship community for women entrepreneurs.

Others

Let’s work together!

Paris | Lisbon | Barcelona | Remote